Notes For Therapy
Subscription
Framer Website
We redesigned the entire Notes for Therapy mobile app from the ground up rethinking navigation, UI, and structure for patients in therapy, and rebuilt the public-facing marketing site in Framer for launch clarity.
Operators: GZ, YF
Outcomes
Rebuilt the mobile-first UI from scratch, focused on patient journaling flow
Designed modular logging tools (goals, symptoms, mood, activity)
Created an intuitive bottom-nav architecture for repeat usage
Delivered a full Framer marketing site with visual hierarchy and brand fit
Refined onboarding experience and content prompts for retention
Execution Scope
Mental Health
Mobile App
Patient-only
Mood Features
Execution Notes:
Notes for Therapy was already functional but fragmented. We redesigned the patient app with a mobile-first mindset, rebuilding flows for clarity, repeat use, and emotional relevance. The new structure introduces a centered bottom nav, quick-entry logging tools, and modular entries (journal, goal, symptom, mood). On the marketing side, we crafted a minimal but high-impact Framer site to communicate the app’s value while preserving a professional but empathetic tone.
+300%
New Signups
65%
MAU Rates
24.15%
Subscription Rate
Notes for Therapy didn’t need a visual upgrade, it needed structural clarity. We rebuilt its app from a patient-first lens: fast input, clean visuals, and emotional neutrality. The Framer site reinforces the product’s purpose without overselling it. Design delivers calm, without losing authority.
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