Project Halo
UX/UI Growth System
Design System
Framer Website
A real estate SaaS platform rebuilt for closing power. We restructured two complementary products: an AI-powered dashboard for agents and a Chrome extension for buyers. Designed to unify decision-making, compress time-to-close.
Operator: GZ
Outcomes
Re-architected two-side system: dashboard + Chrome extension
Redesigned buyer-agent workflows for sync + visibility
Developed modular UI for scalable features and AI tools
Rebuilt product identity and branding from zero
Delivered investor-grade Framer site for launch positioning
Execution Scope
Product Design
Web App
Chrome Extension
Branding
Execution Notes:
We applied a UX/UI Growth System across both product verticals, agent operations and buyer insight tools. Through research-led mapping, we rebuilt the full UI architecture to prioritize clarity, speed, and modular growth. The dashboard now supports AI-driven prospecting, lead summaries, and property comparison logic. The Chrome extension funnels buyer insights straight into the agent workspace. Visual system, brand architecture, and web presence completed the full vertical design stack.
+53%
Dashboard usage duration by agents
+31%
Increase in buyer–agent interaction
~18%
Average reduction in closing cycles
Halo turned fragmented touchpoints into a unified intelligence system. The design isn’t flashy, it’s surgical. Built for agents in motion, trusted by buyers in doubt, and powerful enough to scale silently behind the brand.
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